CASE FILE · LINKEDIN AUTOMATION
Lusha review: features, pricing and verdict
Our score: 3.5/5
It dependsShort version: Lusha puts emails and phone numbers next to LinkedIn profiles and has a genuinely useful free plan. Its database is huge, but users often report outdated details and tight credit limits. For the outreach step that follows, see our Aimfox review.
What is Lusha?
Lusha is a B2B data platform for sales, marketing and recruiting teams. This Lusha review covers its contact database, its browser extension for LinkedIn and the credit-based plans that decide how much you can use.
The company also connects its data to AI assistants such as Claude and ChatGPT, and offers an API for teams that want contact details inside their own workflows.
How Lusha works
Lusha keeps a large database of contacts and companies and layers its own scoring on top. You reach that data through a browser extension, a web workspace, an API or AI assistants.
Step 1: Install the extension
Sign up for the free plan and add the browser extension.
Step 2: Browse as usual
Open a LinkedIn profile or company page, and Lusha shows the contact details it has.
Step 3: Reveal with credits
Each email or phone number you reveal uses credits from your monthly allowance.
Step 4: Save and sync
Save contacts to lists, send them to your CRM or export a file.
Step 5: Go further on paid plans
On higher plans, use lookalikes, buying signals and bulk enrichment to build lists faster.
Who is Lusha best for?
Lusha fits sales reps and small teams who want quick contact details next to the profiles they're already looking at. Its free plan makes it easy to judge the data on your own market before committing.
Credits are where Lusha needs the most thought. A single reveal of an email or a phone number uses credits, and an active rep can use up a Starter allowance of 400 faster than expected. Before you upgrade, check which of your prospects actually need a phone number, since that's where most credits go.
It also helps to judge Lusha against your own market rather than its headline numbers. A database of more than 515 million contacts sounds complete, but users who sell into smaller countries or niche industries are the ones who most often report gaps. Our editorial policy page explains why we lean on that kind of real-world feedback when we can't test a tool ourselves.
Lusha has also grown beyond the extension. Its workspace scores accounts against your ideal customer profile, suggests lookalike companies and shows buying signals such as funding rounds and hiring surges. Those features sit on the paid plans, so the free tier is best treated as a way to sample the data itself.
A good fit if you
- Want phone numbers and emails while browsing LinkedIn
- Need a free plan to try contact data before paying
- Work in a small sales team that shares credits
- Want buying signals such as job changes and funding
Skip it if you
- Need guaranteed accuracy in niche or local markets
- Plan to pull thousands of contacts a month on a budget
- Want a tool that sends outreach for you
- Dislike credit limits
Why use Lusha at all?
Finding a direct phone number or work email by hand can take ages. Lusha shortens that to a click while you're on the profile, which is why many reps keep it open all day.
The free plan is the strongest reason to try it. Forty credits a month won't run a campaign, but it's enough to see whether the data covers your market.
Teams that sell into Europe often weigh it against the next tool in our series, so read the Kaspr review before deciding.
If you mainly need verified emails from Sales Navigator searches, Wiza takes a different approach worth comparing.
How we reviewed it
Our Lusha review relies on lusha.com, whose pricing we viewed in its monthly setting on October 16, 2026, and on the praise and complaints that keep recurring across G2 and Capterra.
We looked at the data Lusha says it holds, how the credits work in practice and the complaints that come up most often, then scored it with our scoring process, which rates every tool out of 5.
What we liked
Big database
Lusha says it holds more than 515 million contacts and 29 million companies, with 117 million direct dials. That breadth makes it a quick first stop for many prospects.
Simple to use
Reviewers consistently praise the extension and workspace as easy to pick up, with little training needed.
Useful buying signals
Job changes, funding rounds and hiring surges show up as dated events, which helps you time outreach better.
What we didn't like
Data quality varies by market
Independent reviews on G2 and Capterra repeatedly mention outdated or incomplete contact details in some regions. How good Lusha's data is depends heavily on who you sell to, so test it on your own targets first.
Credits run out fast
Starter gives 400 credits a month and Premium 3,400. Heavy users can run through credits quickly, and reviewers often call the credit model restrictive.
What we liked
- Pro: Useful free plan, no card
- Pro: 515M+ contacts and buying signals
- Pro: Very easy extension
What we didn't like
- Con: Users report outdated data in some regions
- Con: Credits run out quickly
Lusha pricing
| Plan | Price | What you get |
|---|---|---|
| Free | $0/month | 40 credits a month, 1 seat, verified emails and phones, basic and advanced filters |
| Starter | $49.90/month | 400 credits a month, lookalikes, bulk enrichment, AI assistant, 5 buying intent topics |
| Pro | $69.90/month | 600 credits a month, 2 free seats, API, CSV enrichment, signals, webhooks |
| Premium | $399.90/month | 3,400 credits a month, 5 free seats, advanced API, team management, credit allocation |
| Scale | Custom | Custom credits and seats, single sign-on, advanced compliance, priority support |
These are the month-to-month rates. Paying yearly lowers the monthly cost, but credits are then granted upfront for the year.
On Pro and Premium, unused credits roll over up to twice the monthly amount. Pro includes two free seats and Premium five.
Prices checked October 16, 2026.
Is Lusha safe?
Lusha reveals data rather than acting on your profile, so it never acts on your profile and no invites or messages go out under your name. Its trust centre explains how it sources data and handles privacy, which matters if you sell into Europe under the GDPR.
Using any extension on LinkedIn still carries some risk. LinkedIn's prohibited software page explains which add-ons it doesn't permit, so read it and use contact tools in moderation.
Before connecting any third-party tool to your LinkedIn workflow, read LinkedIn's automation rules so you understand what LinkedIn allows.
Lusha vs alternatives
| # | Tool | Our score | Price from | Best for | Review |
|---|---|---|---|---|---|
| 1 | Aimfox | $49/month | Sales teams, agencies and founders running LinkedIn outreach | Read review of Aimfox |
Lusha review: our verdict
Lusha is one of the easiest ways to get contact details while you browse, and the free plan lets you test it properly. The catch is consistency: plenty of users find gaps and stale data, and credits go quickly on lower plans. Try the free tier on your real prospects, then line it up against the LinkedIn automation tools and data tools we've reviewed.
Does Platypus recommend Lusha?
It dependsEasy and quick for occasional contact lookups, but check its accuracy on your own market before paying for volume.
FAQ
What is Lusha?
It's a B2B contact data platform. Its browser extension and web app show emails, direct dials and company details for people you find on LinkedIn and elsewhere, and it can enrich your CRM.
How much does Lusha cost?
On monthly billing, Starter is $49.90, Pro $69.90 and Premium $399.90 a month. There's also a free plan with 40 credits a month, and a custom Scale plan.
Does Lusha have a free plan?
Yes. The free plan includes 40 credits a month, needs no credit card and comes with one seat.
Is Lusha data accurate?
Mostly, but not always. Lusha says its data is verified, yet user reviews regularly flag outdated or missing details, especially outside its strongest markets. Check a sample before buying credits in bulk.
Does Lusha work on LinkedIn?
Yes. The extension shows contact details on LinkedIn profiles, so you can reveal and save them without leaving the page.
Can Lusha send LinkedIn messages?
No. Lusha finds and enriches contacts. Lusha leaves messaging to dedicated software, and Aimfox handles that side well.
