TOP LIST
Best LinkedIn CRM tools
CRM tools that keep track of who you spoke to and where each deal stands.
Marketing tools
Marketing software is a crowded aisle. Every tool claims to save you hours, and the pricing pages rarely make the real cost clear. This hub is where we keep our reviews and comparisons of the tools that do the work behind the scenes: SEO tools and rank trackers, CRM and sales software, lead generation tools like landing pages, forms and webinars, workflow automation, and platforms for selling memberships and courses. We review every tool the same way. Where we can, we pay for a plan and use it on a real project, then write down what it did well, what got in the way and what it really costs once you grow. Where a hands-on test isn't possible, we compare features, pricing and what real users report, and every article says which method we used. Nobody pays to be listed here.
CRM & sales
CRM software like Pipedrive, HubSpot and Salesforce, sales platforms and live chat.
TOP LIST
Best sales engagement platforms
Platforms that keep every email, call and follow-up on schedule, compared.
REVIEW
Salesloft review
Excellent for big sales teams, wrong tool for LinkedIn outreach.
Questions we get about marketing tools
Which marketing tools does a small business need first?
Usually a simple CRM to keep track of leads and an email tool to stay in touch with them. Add SEO, automation and landing page tools once you know where your customers come from.
How do you test marketing tools?
Where we can, we pay for a plan and use the tool on a real project. When that isn't possible, we compare features, pricing and what real users report, and each article says which method we used.
Are free plans good enough?
Often, to start with. Free plans usually limit contacts, users or features, so check what happens to the price once you pass those limits before you build your work around a tool.
Do brands pay to appear in this hub?
No. Nobody can pay for a place in this hub or for a better score, and we don't use affiliate links.