Dealfront review: features, pricing and verdict

What is Dealfront?

Dealfront is a B2B platform that identifies the companies visiting your website, scores their interest and passes them to sales. It also includes a company database, intent signals, ad audiences and integrations with the main CRMs.

The brand has recently gone back to its best-known product name: the company's own site now says Dealfront is Leadfeeder. The product is the same, so you may see both names, and this Dealfront review covers the current Leadfeeder platform. For a cheaper way to find individual email addresses, see LeadMine.

How Dealfront works

Dealfront starts from your own website. Instead of buying a cold list, you find out which businesses are already reading your pages, then decide which of them sales should approach.

Step 1: Install the tracker

Add the Dealfront tracker to your website. It matches visits to companies, so anonymous traffic turns into named businesses.

Step 2: Review the visitors

See which companies visited, which pages they read and how often they came back, with buying-intent signals to spot the most interested ones.

Step 3: Prioritise your accounts

Filter visitors by industry, size and location, build lists of best-fit accounts, and use the company database to find similar businesses.

Step 4: Push leads to your CRM

Sync companies to HubSpot, Salesforce, Pipedrive or Zoho, and set up no-code workflows that alert the right person when a target account shows up.

Step 5: Act on the signals

On Activate and above, turn identified companies into contact leads and reach them with display campaigns and LinkedIn audience sync.

Who is Dealfront best for?

Dealfront makes the most sense for B2B companies whose website already brings in visitors from other businesses. It turns that anonymous traffic into a list of companies showing interest, which sales can then follow up.

A good fit if you

• Get steady B2B traffic to your website and want to know who it is
• Want warm company leads for sales without buying cold lists
• Use HubSpot, Salesforce, Pipedrive or Zoho and want leads synced
• Sell into Europe and care about GDPR-compliant data

Skip it if you

• Have very little website traffic yet
• Need named people with emails rather than company names
• Want an automation tool that sends LinkedIn messages
• Run on a small budget and need more than the free plan

Why use Dealfront at all?

Most website visitors leave without filling in a form. Dealfront shows you which businesses they came from, so a quiet visit to your pricing page can still become a sales conversation.

It also helps sales and marketing agree on priorities. When everyone can see which target accounts are active, follow-ups go to the companies most likely to buy instead of cold names. If your team works in HubSpot, our Hublead review shows how to bring LinkedIn activity into the same CRM.

For European sellers, its focus on GDPR compliance is a real plus, and unlimited users mean the whole team can use it. Our scores all follow our testing method, whatever the tool.

How we reviewed it

To write this Dealfront review we went through the Leadfeeder-branded site and its plans on October 16, 2026, switched the price toggle to monthly, and read what customers report about everyday use.

We looked closely at what you actually get for free, how quickly the paid tiers climb, and whether company-level data is enough for a small sales team. Our scoring follows our editorial policy.

What we liked

A free plan that lasts

The Lite plan never expires. It shows up to 100 companies a month with seven days of history, which is enough to see whether visitor tracking is worth paying for.

Warm leads from your own traffic

Knowing that a company has visited your pricing page three times this week is far more useful than a cold name on a list. Intent signals help sales focus on warm accounts.

No seat limits

Every plan, including the free one, allows unlimited users, so the whole sales and marketing team can see the same data without paying per seat.

What we didn't like

Paid plans add up fast

The free Lite plan is generous, but on monthly billing the paid plans start at €113 a month for Discover and jump to €527 a month for Activate. Scale is annual only, from €599 a month.

Companies, not people

Visitor identification tells you which companies came to your site, not which person. You still need contact data and outreach to turn a company name into a conversation.

Dealfront pricing

Every account gets 14 days of full access without a credit card. From day 15 you can keep the free Lite plan or move to a paid one, and yearly billing saves around 30%.

Paid prices are starting points and scale with the number of companies identified each month, so busier websites pay more.

Prices checked October 16, 2026.

Is Dealfront safe?

Dealfront never logs in to your LinkedIn account, so it can't put your profile at risk. It works from a tracking script on your own website and from its own company database.

Because it tracks visits, you need to tell your visitors about it. Mention it in your cookie notice and privacy policy, and read the GDPR basics guide if you're unsure what applies to you.

Dealfront review: our verdict

Dealfront is a smart way to find out who is already interested in you, and the free Lite plan lets you prove the idea at no cost. The catch is the jump to paid plans and the fact that you get companies, not people. It suits B2B teams with real website traffic and a budget to match. For contact data, the other LinkedIn sales tools we cover are worth comparing.

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