Best overall
AuthoredUp
Turns LinkedIn's post box into a real editor and shows what every post achieved.
TOP LIST · LINKEDIN AUTOMATION
The 5 best LinkedIn content tools in 2026
Posting on LinkedIn is easier with a tool that helps you write, format, schedule and learn from each post. We compared nine LinkedIn content tools on what they do inside and outside LinkedIn, how useful their numbers are and the true monthly bill, and narrowed the field to five worth paying for.
Our quick picks
Best all-in-one
Supergrow
Ideas, drafts, carousels, scheduling and engagement in one workspace for $39 a month.
Best free option
Buffer
Schedules LinkedIn alongside other networks, free for up to three channels.
How they compare
| # | Tool | Our score | Price from | Best for | Review |
|---|---|---|---|---|---|
| 1 | AuthoredUp | $19.95/month | Creators who write in LinkedIn and want clean formatting and post stats | Visit site of AuthoredUp | |
| 2 | Taplio | $39/month | Creators and founders building a personal brand on LinkedIn | Read review of Taplio | |
| 3 | Supergrow | $39/month | Creators and executives who want drafting, scheduling and engagement in one place | Visit site of Supergrow | |
| 4 | Buffer | Free, paid from $6/month | Simple, low-cost scheduling and free hashtag ideas | Visit site of Buffer | |
| 5 | Kleo | $99/month | Consultants and coaches who want a guided LinkedIn content system | Read review of Kleo |
A tool's star rating reflects it overall; this ranking only weighs how well each one helps you write, publish and learn from LinkedIn posts.
1. AuthoredUp: best for writing and formatting
Best for: Creators who write in LinkedIn and want clean formatting and post stats
AuthoredUp makes LinkedIn's post box behave like a proper editor. You get formatting, a true-to-life preview and a readability check while you write, then clear numbers on every post afterwards.
- Monthly price from
- $19.95
- Works inside LinkedIn
- Yes, Chrome extension
- Analytics
- Post-level history
- Card to start
- Not required
Overview
AuthoredUp is a writing and analytics layer that sits on top of LinkedIn. It adds the formatting LinkedIn doesn't offer natively (bold, italic, bullet points and numbered lists), shows an exact preview of the feed on desktop and mobile, in light and dark mode, and scores your draft for readability and length. Unlimited drafts, snippets, 300+ hooks and post endings, and content analytics are all on the AuthoredUp Individual plan, which costs $19.95 a month on monthly billing. Teams of three or more profiles pay $14.95 per profile.
How AuthoredUp works
Install the Chrome extension and the formatting tools appear inside LinkedIn's post box. You can bold a line, add a list, check the preview on mobile and desktop, and save the draft. The web platform then pulls your published posts into one history with analytics, so you can sort by what performed best and reuse a winning structure in one click.
Who it is best for
People who already write well and post often, but find LinkedIn's own editor clumsy. If you care about how a post looks before it goes out and want to know which posts actually worked, AuthoredUp covers both without asking you to change where you write.
What we liked
- Pro: Formatting and previews inside LinkedIn
- Pro: Post-level analytics
- Pro: Start free, no card needed
What we didn't like
- Con: Works through a browser extension
- Con: Team plan needs 3+ profiles
Price from $19.95/month
2. Taplio: best for the full posting routine
Best for: Creators and founders building a personal brand on LinkedIn
Taplio covers the full posting routine: ideas, drafts, scheduling and analytics. Just note that AI writing is not on the cheapest plan.
- Monthly price from
- $39
- AI writing from
- $69 plan
- Inspiration library
- Included
- Free trial
- 7 days with Pro access
Overview
Taplio is one of the best-known LinkedIn content platforms. Starter, at $39 a month, covers scheduling, core analytics and inspiration. AI writing begins on Growth at $69 a month, which also adds faster replies and comments and team collaboration. Pro, at $199 a month, removes the caps on AI posts and comments and adds lead outreach features. A 7-day free trial gives you Pro access, so you can test everything before choosing a plan.
How Taplio works
Taplio surfaces popular posts in your niche for inspiration, helps you draft (with AI on Growth and above), and schedules posts to publish automatically. Its analytics show which posts and topics bring results, and higher plans add tools for replies, comments and lead lists.
Who it is best for
Founders and creators who want inspiration, writing, scheduling and analytics in one LinkedIn-only tool, and who are ready to pay for the Growth plan to unlock AI writing.
What we liked
- Pro: Writing, scheduling and analytics in one place
- Pro: AI trained on millions of LinkedIn posts
- Pro: 7-day free trial with Pro features
What we didn't like
- Con: AI writing starts on the $69 plan
- Con: AI drafts still need editing to sound like you
Price from $39/month
3. Supergrow: best for an all-in-one workspace
Best for: Creators and executives who want drafting, scheduling and engagement in one place
Supergrow puts ideas, drafts, carousels, scheduling and engagement in one place at a mid-range price. It is the most complete option here for a single creator.
- Monthly price from
- $39
- Carousel maker
- Included
- First-comment scheduling
- Included
- Free trial
- 7 days
Overview
Supergrow is an all-round LinkedIn content workspace. The Supergrow Pro plan, at $39 a month on monthly billing, includes Content DNA, unlimited Postcast AI interviews, repurposing from video, articles and PDFs, a scheduling calendar with kanban view, an auto first-comment, a carousel maker, Engage mode, profile analytics and a weekly report. The Teams plan at $199 a month adds five accounts with approval workflows. There's a seven-day trial on each plan, but no free tier.
How Supergrow works
You set up your Content DNA so Supergrow understands your topics and voice, then turn ideas into posts through AI interviews or by repurposing a YouTube video, article or PDF. Posts move across a kanban board onto the calendar, where Supergrow can also add an automatic first comment. Engage mode lets you respond to other people's posts without scrolling the main feed.
Who it is best for
Creators and executives who want one workspace for drafting, scheduling and engaging, without paying for a full agency or a pricier all-in-one.
What we liked
- Pro: AI interviews turn your ideas into posts
- Pro: Calendar with first-comment scheduling
- Pro: Focus Mode for engaging without the feed
What we didn't like
- Con: No free plan, only a 7-day trial
- Con: Team plan jumps to $199 a month
Price from $39/month
4. Buffer: best for scheduling across networks
Best for: Simple, low-cost scheduling and free hashtag ideas
Buffer won't help you write a stronger LinkedIn post, but it is the simplest way to keep LinkedIn on a schedule when it is one of several networks you manage.
- Monthly price from
- Free, paid from $6
- Networks covered
- LinkedIn and 8+ others
- Free plan
- 3 channels
- Free trial on paid plan
- 14 days
Overview
Buffer is a general social media scheduler rather than a LinkedIn specialist, and that is its appeal for many teams: LinkedIn sits next to Instagram, Facebook, TikTok, X, YouTube, Threads and Pinterest in the same calendar. Buffer's free plan connects up to 3 channels with 10 scheduled posts per channel at a time. Paid plans charge per channel, so you only pay for the networks you use.
How Buffer works
Connect your LinkedIn profile or company page as a channel, write the post in Buffer's composer, and drop it into a time slot in the queue. Buffer publishes it for you. The same queue can hold scheduled posts for Instagram, Facebook, X, Threads and other networks, so one weekly session can cover everything.
Who it is best for
Small businesses and solo marketers who post to LinkedIn alongside other networks and want the cheapest reliable way to keep a steady schedule.
What we liked
- Pro: Free plan for up to 3 channels
- Pro: Very easy to learn
- Pro: Free AI hashtag generator
What we didn't like
- Con: Paid plans are priced per channel
- Con: Analytics are basic on lower plans
Price from Free, paid from $6/month
5. Kleo: best for a guided branding system
Best for: Consultants and coaches who want a guided LinkedIn content system
Kleo wraps strategy, templates and AI writing into one guided programme. It is thorough, but the price only adds up if you need the hand-holding.
- Monthly price from
- $99
- Templates
- 400+
- Extra profile
- $49 a month
- Free trial
- None listed
Overview
Kleo works more like a coaching programme for your personal brand that happens to come with software. Strategy, AI writing in your style, templates, scheduling and analytics all come in one plan at $99 a month, with each extra profile at $49. That is far more than the other tools on this list, and no free trial is listed, so it makes sense only if you will use the strategy and community side as well as the editor.
How Kleo works
Kleo starts with a personal brand strategy, then helps you write posts in your own style using AI and a library of more than 400 templates and examples. Finished posts go into the scheduler, and analytics show what is working. Members also get access to a private community and onboarding calls.
Who it is best for
Consultants and coaches who want a guided system and community around their LinkedIn content, and are happy to pay a premium for that structure.
What we liked
- Pro: Strategy, writing and scheduling in one system
- Pro: 400+ post templates and examples
- Pro: Community and onboarding calls
What we didn't like
- Con: $99 a month with no free trial
- Con: Extra profiles cost $49 a month each
Price from $99/month
What does a LinkedIn content tool do?
A LinkedIn content tool helps with the work around a post: drafting it, making it readable, deciding when it goes out and learning from how it performed. Some do one job very well. Others try to cover the whole routine in one place.
The five tools on this list cover different parts of that routine. AuthoredUp improves the writing and the numbers, Taplio and Supergrow cover the full routine, Buffer handles scheduling across many networks, and Kleo adds a guided strategy on top. If writing itself is your bottleneck, our separate list of AI post generators goes deeper on AI drafting.
Match the tool to your bottleneck
Most people don't need every feature. Match the tool to the part of posting that slows you down.
| If your problem is | Start with | Why |
|---|---|---|
| Posts look like a wall of text | AuthoredUp | Formatting, preview and a readability score while you write |
| You never know what worked | AuthoredUp or Taplio | Post-level analytics across your history |
| You run out of ideas | Taplio | Inspiration library of popular posts in your niche |
| Everything is scattered | Supergrow | Ideas, drafts, carousels, calendar and engagement in one workspace |
| LinkedIn is one of many networks | Buffer | One queue for LinkedIn and other networks |
| You want a full branding plan | Kleo | Strategy, templates and community included |
A weekly content routine that works
A simple weekly routine keeps any of these tools useful instead of becoming another subscription you forget about.
Collect ideas Spend 20 minutes noting three ideas from your week: a question a customer asked, a mistake you fixed, a result you can share.
Write in one batch Draft all three in one sitting. Use the preview to check the first two lines, because that is all most readers see before the fold.
Schedule them Spread the posts across the week at times your audience is active, and add a first comment if your tool supports it.
Review and repeat After a week, look at which post earned the most comments and saves, and write the next batch in that direction.
Are LinkedIn content tools safe to use?
Writing and scheduling tools are the low-risk end of LinkedIn software, because they publish your own posts rather than acting on other people's profiles. The risk comes from extensions that scrape profile data or automate actions in bulk, which LinkedIn's extension rules say are not allowed.
Authenticity matters too. LinkedIn's community policies ask members to use their true identity and share information that is real, so treat any tool's suggestions as a starting point and keep the final words your own.
Before installing any LinkedIn extension, check what data it asks to read, and never give a content tool your LinkedIn password.
Where to go from here
If you would rather hand the whole job to someone else, our guide to hiring a ghostwriter compares five services and what they cost.
For outreach rather than posting, our LinkedIn tool reviews cover the automation side, from connection requests to follow-up messages.
Taplio and Kleo also have full write-ups: read our Taplio review for the plan-by-plan breakdown.
And if the guided approach appeals, our Kleo review explains what the $99 a month actually includes.
How to choose a LinkedIn content tool
Start with the job you hate most
Some tools only schedule, some only format, and a few do everything. List the two jobs that take you longest and pick the tool that is strongest at those.
Decide where you want to write
An extension that works inside LinkedIn suits people who write there already. A separate web app suits people who batch-write in one sitting and plan a week ahead.
Check the analytics
Post analytics are what turn posting into a habit that improves. Make sure the tool shows results per post over time, not just a follower count.
Compare the real plan, not the headline price
Prices on this list range from free to $99 a month, and AI writing often sits on a higher plan. Compare the plan that has the features you will actually use.
Test with real posts
Every paid tool here offers a free start, a free plan or a trial. Use it on two or three real posts before committing.
How we ranked these tools
We started wide. We listed the tools people use most for this job, then dropped any that have shut down or no longer do what they claim.
We checked each tool's own site. Features, limits and monthly prices come straight from the company, on the date shown at the top.
We read what users say. App store and review-site feedback helped us spot problems the sales pages leave out.
We scored and ranked them. Each score reflects how well the tool does the job, how safe it is for your account, and what it costs.
FAQ
What is the best LinkedIn content tool?
AuthoredUp is our top pick for most people, because it improves the writing and analytics you already do inside LinkedIn for $19.95 a month. If you want everything in one workspace, Supergrow is the strongest all-rounder, and Taplio is the established choice if you also want an inspiration library.
Are there free LinkedIn content tools?
Yes. Buffer's free plan connects up to 3 channels, including LinkedIn, with 10 scheduled posts per channel at a time. AuthoredUp and the other paid tools on this list let you start without a card or give you a trial period before any money changes hands.
Why use a content tool instead of LinkedIn's own editor?
LinkedIn lets you write, format a little and schedule posts natively. Third-party tools add proper formatting, previews across devices, saved drafts and templates, post analytics over time and, in some cases, AI drafting and team approvals.
Is it safe to use a LinkedIn content tool?
Tools that only help you write and schedule your own posts are low risk. LinkedIn's rules focus on software that scrapes data or automates activity such as connection requests and messages. Read any extension's permissions before you install it, and avoid tools that ask for your LinkedIn password.
What is the difference between a content tool and an automation tool?
Content tools help you plan, write, format and publish posts. LinkedIn automation tools send connection requests and messages for you. They solve different problems, and many people use one of each.
Do I need a content tool, an AI writer or a ghostwriter?
If writing is the hard part, look at an AI post generator. If you have no time at all, a ghostwriting service writes and often publishes for you. A content tool is the right middle ground when you want to write in your own words but faster and with better feedback.
