Mass Planner Review: What Happened To It? Find Out Quickly Here

If your goal is to make a brand name of yourself or your business on Instagram, there’s no better way to do it than to achieve continual, steady growth.

Nowadays, you can find a myriad of companies that claim they can help you do exactly that. But, as it is in life, most of the time those are just empty promises. That’s just how it is with the majority of social media bots.

Today, I want to discuss one bot called Mass Planner. 

They were shut down by Facebook three years ago, but they didn’t completely disappear. They just go by a different name. 

But, what did Mass Planner do wrong? 

Did they deserve to be closed?

You can find out in my Mass Planner Review!

What Is Mass Planner?

A screenshot taken from Mass Planner's website

Mass Planner was an Instagram bot. It was one of the most popular bots until Facebook requested discontinuation of Mass Planner’s services in 2017.

But the company wouldn’t simply throw in the towel. Instead, they decided to rebrand and now we know them as Jarvee. 

Whether we discuss Mass Planner or Jarvee – it doesn’t really matter. They operate in very similar ways.

The Mass Planner’s website still exists, but it’s not secure and it only says ‘Nothing to see here ’ in capital letters. So, yeah, there’s really nothing to see there. 

Mass Planner was a classic social media bot. Notice I didn’t call it just Instagram bot, and that’s because they offered support for several social networks. 

Still, their number one job was to help you with your Insta account. 

The reason behind its popularity back in the day was fourfold. This bot was:

  1. Budget-friendly 
  2. Efficient
  3. A real time-saver
  4. It performed a wide range of tasks on numerous platforms

Top Mass Planner Alternatives

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How Does Mass Planner Work?

Mass Planner was a software that performed standard bot activities, such as like, follow, unfollow, and follow back. You could also allow it to manage and delete comments, delete posts, or even block unwanted followers. 

Most of these features were mutual to all the social media networks supported by Mass Planner, but each network also had a few unique ones.

All in all, Mass Planner’s goal was to create constant interaction with other (hopefully real) people. And it’s tried to make it seem as natural as possible. 

While they, perhaps, managed to do it, they couldn’t escape Facebook’s strict actions against bots. 

But, they did find a way around it as Jarvee, so kudos to them. 

Mass Planner Features

Mass Planner offered support for various platforms, including Instagram, Facebook, Twitter, LinkedIn, Pinterest, Google Plus, YouTube, Tumblr, and Quora. 

I’ll just tell you about the most popular ones so I don’t bother you with too much info. Let’s start with Instagram.

Instagram support

Apart from the classic features – like, follow, unfollow, etc. there were some other useful features. Mass Planner offered to automatically save posts, view stories, like comments, repost other users based on specific hashtags and user handles. 

The way Mass Planner made it seem so natural was with the help of run timers. 

How did it work?

You could manually set up minutes or hours, and Mass Planner would wait that long before each operation was executed. Furthermore, you had the option to choose the number of accounts to follow per each operation. 

There was a time-of-the day feature where Mass Planner would operate only during fixed hours, and you could make it random.

On top of that, you could select days on which Mass Planner would work, and on which it would be in sleep mode. 

All this really helped make it look like you’re not really using a bot. But it would only seem like that to other users – Instagram has its way of figuring it out. 

Facebook support

Mass Planner helped you find groups and pages from your niche based on keywords. It also requested you to leave keywords based on which it would avoid groups and pages. 

Then it would join groups with your targeted audience and it would also invite people to join. It would comment and like on people’s posts in and out of groups, and it’d also automatically post profile and cover photos on your behalf.

If you used Facebook before 2017, Mass Planner could have really helped you out.

Alas, they didn’t manage to escape Facebook’s bot detection tools. 

Twitter support

Having an active Twitter account could be very beneficial for your business. It’s a place where people love to interact with companies and post about their personal experiences with businesses.

I, for one, love to leave complaints and words of praise on Twitter, and it’s always the place where my concerns about certain services are quickly met, unlike Facebook or Instagram.

Yup, Twitter can help you create useful interactions with your customers, in case you run a business.

So, what did Mass Planner do for you on Twitter?

It performed basic Twitter actions – follow, unfollow, follow back, favorite, retweet, mention, and contact other users. 

Flock Social Features

As I continued to scroll down their main website, I was eagerly searching for a list of their main features as I strongly believed that their price-to-value ratio wouldn’t disappoint (more on their pricing later).

Luckily, Social Flock continues to bring in the good news, especially when it comes to:

Targeting Options

Most social media growth platforms don’t have a lot to offer in this department, as they mainly function by providing you with Instagram bot services. 

However, when you have a genuine business model that strives to elevate your social media rankings, their services usually consist of the following:

  • Hashtag targeting
  • Influencer and Competitor targeting
  • Location targeting

This is only a glimpse of their primary mechanisms – the entire list marches forward extensively.

Personal Account Manager

As I already mentioned, Flock Social offers a wide range of professional Instagram account managers that will observe and supervise your social media growth from day one.

Ensuring the safety of your precious Instagram account, as well as maintaining a meaningful Instagram growth procedure – your personal account manager will stay by your side at all times.

Priority Support and Consulting

It’s a good feeling knowing that you have someone to take care of your problem when and if you have one – a personal account manager will reach out to you shortly after you appoint a meeting through messages or, eventually, a voice call.

I didn’t joke when I said that they stay by your side – every step of the way!

Flock Social Pricing

In most cases, social media growth platforms deemed unfaithful will try to hide their business plans and pricing packages, revealing them only during the last few steps before the transaction is completed.

With Flock Social, no faulty agreements and secrets are lurking behind – two plans are presented, and depending on your wishes, you may choose between the beginners and advanced packages.

Personal Instagram profiles will usually lean toward the beginner’s package, as they don’t necessarily wish to engage with countless people but just slightly boost their social media presence every month.

However, the advanced packages should be used by larger profiles eager to contend with other Instagram profiles with a large audience behind them, if you ask me. But everybody’s free to use a plan they see fit for their needs since that’s what’s most important at the end of the day.

Is Flock Social Legit?

Trustpilot is a reputable source of user feedback. Currently, you can find a total of 116 reviews on Flock Social. Although we are primarily focusing on the Flock Social reviews – you can check other reviews for similar online companies that delve into social media growth.

Both people from Trustpilot and my personal experience will lead you toward the same conclusion – Flock Social is a legit social media growth platform.


True conversationsThe monthly plans are slightly pricey.
Real engagements
Targeted followers
Instant delivery
Excellent customer support

Flock Social Review – To Sum Things Up

What’s there else to say?

Average social media growth platforms can’t compete with the overall services and trustworthiness that surround Flock Social. Still, I was eager to give you my take on Flock Social review, just to be safe.

At the end of the day, it’s better to hear from one more person what they thought of a product or a service since that’s what bases the general sentiment towards it on the market.

As I was digging around for answers regarding Flock Social, I found that it’s a successful company that takes care of your beloved Instagram profiles with tenderness.

Stay tuned for more reviews on social media growth platforms!

Top Instagram Growth Services

Before you depart, I highly recommend you take a quick look at the table below, which contains the most reliable organic growth companies!

Flock Social4.8Check Price
Upleap.com4.6Check Price
Nitreo.com4.3Check Price
SocialFollow4.2Check Price
KENJI.AI4Check Price
Stim Social3.9Check Price

Other platforms

Mass Planner did similar things with other networks as it did with these three. 

With Youtube, you would, of course, gain more subscribers, views, and video likes, with LinkedIn more connections, and so on. 

Mass Planner Pricing

Mass Planner was a budget-friendly tool and considering what they offered, it could totally pay off, especially in the long run.

They had a month to month pricing system, and their packages were based on the number of accounts they supported, rather on each specific social media. 

So, for example, their cheapest package offered support for 10 profiles and it cost you $19.97 per month.

The most expensive covered up to 500 accounts. It was priced at $99.97 a month. 

But, I mean, who has 500 accounts?

See what I mean when I say they were affordable.

Is Mass Planner Legit?

Mass Planner was a legit company, but after all, they were a bot. And you know Facebook and Instagram’s policy concerning bots. 

So, they had to be shut down in the end, but while they worked, they were legit. 

However, one thing many users complained about was the poor customer service. 

Is Mass Planner Safe?

Mass Planner was safe in the sense that they had a secure payment gateway, and they didn’t ask for your passwords.

But, with any bot, there’s no guarantee you’re 100% safe. 


Affordable pricesNo longer exists
Useful featuresCustomer service was not up to par
Ever-present risks that accompany bot activity
Chances of attracting bot followers are high
Limited features

Mass Planner: Final Verdict

So to answer the question: What did Mass Planner do wrong to get shut down?

Well, nothing spectacular. 

They were guilty of being a bot. 

The firm did manage to continue their services as Jarvee, though, so they didn’t completely vanish. 

If Mass Planner’s features sound compelling to you, I encourage you to look for Mass Planner alternatives, or simply check out Jarvee!

Top 10 Instagram Bots

Looking for alternatives that are still up and running? Check out the table below! We’ve ranked a few of them, just for you.

Flock Social4.8Check Price
Upleap.com4.6Check Price
Nitreo.com4.3Check Price
SocialFollow4.2Check Price
KENJI.AI4Check Price
Stim Social3.9Check Price